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Paid media plays a critical role in the success of small businesses and startups. By definition, paid media is any type of advertising that you pay for, as opposed to organic reach, which is the unpaid exposure your busi Visit How to build out a full funnel paid media strategy | Dossier Media (https://dossier-media.com/how-to-build-out-a-full-funnel-paid-media-strategy/)
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