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? By making customers independent. Visit ProjectVRM (https://projectvrm.org/)
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ProjectVRM
Here s a picture of my customer journey with United Airlines:
http://blogs.harvard.edu/vrm/
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About ProjectVRM
Implicit in that one clue is a thesis: that free customers are more valuable than captive ones—to themselves and to the marketplace. ProjectVRM knows that customer reach will only exceed vendor grasp when customers acq
http://blogs.harvard.edu/vrm/about/
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Development ProjectVRM
Here is a partial list of VRM development efforts, kept up to date on the ProjectVRM wiki, here. Some are organizations, some are commercial entities, some are standing open source code development efforts.
http://blogs.harvard.edu/vrm/development/
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Research ProjectVRM
ProjectVRM began (in September 2006) as a development project, in which most of the development was carried out by individuals, companies and organizations outside the Berkman Center itself. In 2009 ProjectVRM began doin
http://blogs.harvard.edu/vrm/projects/
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